Project Modi

 Suman

 

In your one minute video intro , it would be highly desirable that , at the bottom of the screen , there is TEXT streaming as well

 

As far as BJP’s Election Campaign is concerned , following news tells us how BJP plans to leverage digital tech to reach out to voters :

 

BJP's UP plan: NaMo App, Kabaddi and Viksit Bharat ambassadors

Extract :

 

BJP sources told ET that the party is targeting to add 20 million youth on the NaMo app.

 

They will be contacted with the development agenda of the Modi government and BJP, and will be asked to spread the message on the ground.

 

 

It is enrolling youth across the country as 'Viksit Bharat' brand ambassadors and UP, being the most populous state, is high on priority.

 

Union ministers and state BJP leaders are participating in a Viksit Bharat Sankalp Yatra to reach out to the beneficiaries of government welfare schemes as well as new voters

 

 

The contacts of the 45,000 players has been linked on 'Saral' communication app for BJP workers.

 

The party plans to reach out to them in January.

 

BJP sources told ET that from October this year, party workers started door-to-door visits to check the status of voters and add new voters if any.

 

As per party sources, they have added around 2 million voters who are largely BJP supporters.

 

 

 

There is no doubt similar campaigns will get launched all over India

 

 

 

Incidentally , for that DIGITAL AVATAR , what made you choose Virat Kohli ?

 

Won’t you need his consent ?

 

 

Now just imagine , those 20 million “ Brand Ambassadors “  carrying on their mobiles , NaMo Digital Avatar and ask the voter :

 

“ What do you want to ask PM ? In which language ? I am holding the phone. Just speak and listen to PM replying in your language – in HIS own voice . Want to continue your chat with PM ? Give me your mobile. I will download his Avatar on your phone . Then you can TALK to him any time “  

 

 

Hemen .