May be of interest

Dear  Rajan,

Does following  appear  doable  ?

[  My today’s post on LinkedIn  ]

Google Ads - Coming Soon to Billboard Near You ?

https://lnkd.in/fQn8w46

But Ads , either on our TV screens or on a Billboard, are STATIC

It is only a matter of time before Google starts displaying on the sides of city transport buses , DYNAMIC and CONTEXTUAL advts !

This concept has immense possibilities in a country like India where thousands of pedestrians are all the time walking on roads

Say , a spectacle-wearing pedestrian is standing on the footpath , in front of a shop of SUNAYAN OPTICIANS and sees a BEST bus approaching .

He had visited an eye doctor in the morning ( record on Mobile ) Lo and behold ! He sees on the side of the bus , an ADVT from SUNAYAN OPTICIANS , saying : FREE eye check up for the next 15 minutes !

That advt turns into an ad from AJANTA CHEMIST ( located 50 feet away down the road ) , where a pedestrian has a mobile in his hand , using which , he had ordered PENTOCID tablets in the morning

To his amazement , he notices that the Google Ad urges him to buy ANTACID tablets at 20 % discount - of course, from AJANTA CHEMIST !

With regards,

Hemen Parekh / Mumbai  / (m) 98,67,55,08,08