Dear Friends :
A few days ago , I came across following news report :
“ An Influencer degree ? US colleges bet on Content Creator major “
Extract :
Arizona State University recently launched a new bachelor's degree in content creation, offered through its Walter Cronkite School of Journalism and Mass Communication
But the ASU program is not the first of its kind.
And the university, which declined an interview request about the new program, is not the first to offer content creation courses.
Many higher education institutions have started offering classes focused on the burgeoning content creation industry over the past couple years, and several have certificate or minor
programs. Syracuse University, Quinnipiac University and Colorado State University offer minors, and St. Bonaventure University announced a content creation major last winter.
To Brooke Erin Duffy, a communication professor at Cornell University, these college programs represent an inflection point. During the past year, Duffy said, institutions in education
and beyond have been acknowledging content creation as a viable career path – even if the term "influencer” itself hits a nerve.
"It is a time-consuming, labor-intensive job that often doesn’t pay well – at least in the beginning,” Duffy said. "But a lot of that gets concealed behind … this assumption that it’s a dream job.”
While many content creation students may be hoping to become viral sensations, Phoenix-based creator Aiesha Beasley said she could see programmes like ASU’s being valuable even to those without that dream.
"Having a digital presence and a personal brand is very important nowadays,” Beasley said. Building a platform and sharing that personal brand online can help a person network and gain entry to settings they may not have had access to otherwise, she said.
Beasley, who has been a full-time content creator for three years after more than a decade posting online, works with small businesses to help optimize their social media presence. She noted that ASU's courses would teach several transferable skills in fields such as communications and marketing.
Dear Professors :
I have no doubt that you are advising your students about various ONLINE RESOURCES for content creation
I request you to look up :
If you find it useful , please pass on this link to your students
With regards,
Hemen Parekh
Mumbai – India
www.HemenParekh.ai / www.HemenParekh.in / www.IndiaAGI.ai / www.My-Teacher.in / www.ntaNEET.net / www.3pConsultants.co.in
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