Hi Friends,

Even as I launch this today ( my 80th Birthday ), I realize that there is yet so much to say and do. There is just no time to look back, no time to wonder,"Will anyone read these pages?"

With regards,
Hemen Parekh
27 June 2013

Now as I approach my 90th birthday ( 27 June 2023 ) , I invite you to visit my Digital Avatar ( www.hemenparekh.ai ) – and continue chatting with me , even when I am no more here physically

Monday, 1 August 2016

RE: AN OPPORTUNITY TO BE SEIZED - NOW


Gaurav ,

Here is one more that you might like

And you don't have to seek my OK , for posting any of these on your blog

Just send me the link when uploaded

Warm Regards,

Hemen Parekh
(M)=91 – 98,67,55,08,08

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Turning  Back  the  Clock  ?


Many years back , King Canute realized that a tide cannot be stopped from coming in


But it seems that some of us still think that it is possible to arrest / reverse the " March of Technology " !


How else can you explain the recent decision of the Road Ministry that Uber / Ola taxies must install taxi-meters currently found in Kali-Pili taxies / Auto Rickshaws ?


Because , after all , a taxi by any other name is still a taxi , and must comply with the provisions of The Motor Vehicle Act ?


What will the North Block / South Block mandarins do when the following happens ?


#   Google / Alibaba ( internet giants ) and Tesla / Mercedes ( car manufacturing giants ) , put on the roads ,
     autonomous ( driverless ) cars which will pick up a passenger from anywhere and take him anywhere else


 #  And summoning this taxi and paying the taxi-fare will be through a mobile app ?


#   When this trend picks up , people will stop buying " personally owned " cars and existing car-manufacturers
     will themselves , morph into " Taxi Manufacturers / Aggregators / Service Providers " , in direct competition
     with today's Uber / Ola ?



Instead of trying to turn back the clock , I hope the powers-that-be , read my following blogs and reconsider their
decision

TAKE  AWAY :


For Kali-Pili Taxi Owners

Stop depending upon " Sarkar Maa-Baap " ! By harnessing technology , turn the tables on Uber / Ola !


To beat Uber at its own game, pool your fleets all over India and make available a Kali-Pili within 3 minutes anywhere in India , with your own Mobile App , " Kuber " ( Kali-Pili Uber )


If you unite , your " Aggregation " can be 10 times bigger than Uber !


With your clout with the governments ( Central+States ) and with local RTOs , force Uber / Ola , to install in their taxies , Digi-Met tablet meters and Fare-Calc applications for calculating fares ( no surge pricing , since Fare-Calc will be running off the Servers of local RTOs ! )



For the Policy Makers in Road Ministry

    Instead of playing a Regulator ( for over-pricing violations by Uber / Ola ) , become a Facilitator for the App-based Taxi Aggregation Industry


Control surge-pricing by increasing competition ( supply exceeding demand , at all times )


Encourage ( through easy / simple rules ) , 10 more Ubers / Olas to come up in the country in next 3 months !



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Monday, 16 May 2016

Tablets in Taxies ?



DNA ( 16 May 2016 ) carries following news-report :


" LMO for apps to replace fare meters "


In this report , Shri Amitabh Gupta , Controller of Legal Metrology Organization ( LMO ) , is quoted as follows :


" There are couple of mobile phone-based applications available on the internet which can calculate the fare based on distance and waiting time.

If genuine applications are verified by the LMO, then any auto rickshaw or taxi driver can download it on their phones and then use them.

Since they would be verified by the LMO, there would no question over the issue of malpractice.

This way, gradually the electric metres would give way to such applications that appears to be useful and are in line with the latest technology "


Congratulations , Shri Gupta , for this initiative  !


This is , indeed , good development and reinforces my following suggestion / blog  : 

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Sunday, 14 February 2016


Making Yourself Obsolete ?


As I observed in my earlier blog ( 05 Feb 2016 ), Theodore Levitt wrote in his seminal essay," Marketing Myopia " :


If you don't obsolete yourself , someone else will . So keep asking yourself : What business are we in ?


Levitt gives example of American Railroads , which failed to ask themselves this question and got obsolete by American Car manufacturers and American Airlines . No more people wanted to travel by trains !


Whereas it may take 10/20 years before Car Manufacturers themselves get obsolete ( by manufacturers of Virtual Reality / Augmented Reality / Holographic / Hepatic devices and web-services - making travelling unnecessary ) , according to me , taxi-rickshaw Meter Manufacturers are in the danger of getting obsolete , within the next TWO YEARS  !


Expect some Indian Start-Up to come up with a digital taxi meter ( to be called , DigiMet  ? ), resembling a 8" tablet , with a screen on both the sides , visible to both , the driver and the passenger


DigiMet will be integrated with :


GPS based Google Map


Mobile App ( called , FareCalc ? ) downloaded from the web site of the Authority fixing " Tariff " ( RTO ? )


Passengers will also need to download / install , FareCalc app on their smart phones


As requested by the passenger , taxi driver will enter the destination location , in DigiMet


Immediately , DigiMet will display the following routes to the desired destination :

Shortest route ( distance-wise )


*  Fastest route ( time wise ) , taking into account the traffic conditions on different routes


DigiMet will also display , the amount of " fares " payable for each route ( also displaying tariff : Rs per Km )


Now it is the passenger's turn to select / choose the route that he wants the driver to take



The taxi / rickshaw will start only thereafter !


At the end of the journey , passenger will have the options to pay the fare ,


In cash


By entering his Credit Card details into the DigiMet , or


Through his Mobile Wallet ( using NFC  ? )


The Mobile App will also need to have a provision for any " Waiting Time " charges to be added


When the destination is reached , DigiMet will display :


*  Distance travelled


*  Time taken


*  Waiting Time ( if any )


*  RTO approved tariff ( Rs per Km )


*  Fare amount payable



Any revision in the tariff will get updated automatically in DigiMet as also on the smart phone of passenger


For taxis / rickshaws running on Hybrid fuel ( producing less Co2 ) or Electric Vehicles ( zero emission ) , both , the driver and the passenger will get " Carbon Credits " , which will also get displayed on the DigiMet as also on the FareCalc Mobile App on the smart phone of the passenger ( @ 20 % of the fare payable ? )


These amounts will get transferred to their respective Jan Dhan Bank Accounts ( thru DTB ) , every quarter


I suppose some variation of DigiMet / FareCalc can be introduced in all State Transport buses and intra-city Municipal buses


I hope , the current manufacturers of taxi - rickshaw meters are asking themselves  :


What business are we in ?
-----------------------------------------------------------------------------------------------------------------------------
01  Aug  2016






From: gaurav kamath [mailto:gouravkamat93@gmail.com]
Sent: Sunday, July 31, 2016 12:56 PM
To: Hemen Parekh
Subject: Re: AN OPPORTUNITY TO BE SEIZED - NOW

Hi Sir,
Great insights and I am greatful to get such ideas from your end. I would like to portray this idea on my blog with your permission.

Thanks and Regards,
Gaurav Kamath
Ph:9743295272

On Mon, Jul 25, 2016 at 11:23 AM, Hemen Parekh <hcp@recruitguru.com> wrote:
Share - Your - Soul / Outsourcing Unlimited


Business Line ( 23  July , 2016 ) carried an interesting report re mushrooming of " Rent-a-Friend " services in Japan, where you can " rent " ( on hourly basis ) , a fake friend , a family member or a companion for various occasions


One Nashimoto even " rents " himself out for " conversation " to 30 / 40 clients a month ( 70 % women ), for $ 10 per hour . He has an online service .


All kinds of people ( young and old / rich and not-so-rich ), engage him for reasons ranging from,

*  lack of family support / keeping company ( physically or online )

*  social isolation / detachment from society

*  desire to speak out freely without inhibitions

*  advice on dealing with bosses..........etc


Now , online space is overflowing with some genuine ( and some , otherwise ) , " Escort Services " in many countries ( including , in India ) , which are very expensive


And for every rich person in need of such an escort service , there are a hundred , not-so-rich and needy persons , who just need someone online , from time to time , to pour out their hearts !


I believe , thousands of educated / unemployed Indians are well placed to render such " Listening " services to needy persons all around the World , remotely , using Skype / FaceTime


Here is an outline of my suggestion , re how young / educated / unemployed Indians can offer such service :


VEHICLE

    This strictly " Online " service will have a platform called ,  www...COUCH...com  ( supported by a Mobile App )


USERS

    There will be two kinds of users who will register on this site , viz:

    *  " Talkers " , who want to engage someone who will listen to them / sympathize with them

    *  " Listeners " , who will  listen patiently / ask occasional question / offer advice - sympathy - empathy



REGISTRATION FORM

For both type of users , the Registration Form will require to submit following details :

Personal Details ( Name / DOB / Gender / Nationality / Bank Account No /  Photo / Short Video etc )

Family Details  ( Who are members of immediate family ? )

Contact Details ( Address / Mobile No / Email ID / Skype - FaceTime ID / WatsApp..etc )

Social Media Footprint  ( Facebook / LinkedIn / Twitter : No of Friends - Contacts - Connections - Followers )

Cultural Exposure ( Countries visited / lived-in , with stay-periods / Foreign friends )
 
Educational Details ( Degrees / Colleges ) . Listeners having degree in Psychology will get ranked higher !

Language Details ( Languages spoken / fluently - reasonably well )

Experience Details ( Where worked / for how long ) . Retired / Worldly Wise , Listeners get ranked higher !

Availability Details ( Available from - to / GMT- Local time )



Based on the completeness of the Registration Form Details , a software will rate and rank the Listeners , which will
 be visible to the Talkers

There will be facility to update / edit the data submitted


Upon registration , users will be assigned USER ID and PASSWORD

In addition , Listener will be assigned a unique COUCH / INTERVIEW-CABIN number



SEARCHING DATABASE OF LISTENERS

    Talkers will be able to search the database of the registered Listeners , except for their " Contact Details "
    Talkers can , then select / shortlist , a few listeners of their preference



SERVICE CHARGE

    Talkers will pay $ 2 per hour to the portal , which will credit this amount to the Bank Account of the concerned
    Listener , after deducting 10 % as its own commission



PAYMENT MECHANISM

    Using online payment gateway , Talkers will deposit a minimum of $ 20 , on the portal as PRE-PAID amount

    As Talker continues using the service , credit balance will get displayed ( in $ and in " Hours " terms )
    There will be facility for online ( or through Mobile ) re-charging of the account



PROCESS

    A Listener can login anytime and occupy his own virtual COUCH / CABIN ( " I am now available for listening " )

    As soon as he does , a GREEN light will shine on the CABIN , showing the online availability of the concerned
    Listener .

    This green light will tell the Talkers : " Welcome ! I am ready to listen "


    The light will turn RED , as soon as a Talker walks into Listener's CABIN ( " I am engaged right now " )

    Any time a Talker logs in , he will find if any Listeners ( that he had previously shortlisted ) are available online

    If he finds one , he simply CLICKS on the CABIN icon and enters that VIRTUAL cabin !



    Simultaneously , both the Talker and the Listener , turn on their Skype ( on Mobile or Tablet ) to start the talk

    Remember , Skype ID of neither the Talker , nor the Listener , is ever visible to each other !



    All conversation / transaction , can ONLY take place through www...COUCH...com ( no bypassing ! )


    The entire conversation will get recorded ( Video + Audio ) and can be downloaded by the Talker ( but not by
    the Listener ) , if he so desires


   Portal will be obliged to make this recording available to a Court of Law , in case of any litigation

   Portal will carry a WARNING that it reserves the right to remove any Talker or a Listener , if it finds that its
  service is being misused / abused ( will need defining , in detail )



REPUTATION SYSTEM

    At the end of each " talk / conversation " ,  Talker will be obliged to " Rate " the concerned Listener
    on a 5 point scale ( Excellent > Horrible ) .

    Cumulative / Average " Rating " will be prominently
   displayed for guidance of all Talkers . Of course , a Listener can see his own rating as soon as he logs in



   At some future date , it should be possible ( through appropriate software ) , to introduce following variations in
   pricing of the service ( ie ; Hourly Rates ) :

   *  Surge Pricing ( depending upon the DEMAND  of any given Listener ) ie: No of Talkers waiting for a given
       Listener at a given point of time

   *  Reputation Pricing , based on points accumulated by a given Listener from all past ratings



USAGE  HISTORY

    For each user ( Listener or Talker ) , there will be a Usage History page of all the past transactions / talks ; as
    also Credit Balance ( for the Talker ) and the Earnings ( for the Listener )



PRIVACY


    The portal will NOT reveal any info / data ( including Audio-Video recording ) of any user to anyone else.

    However , portal will reserve the rights to subject those Audio recordings ( but not Video recordings ) to
    an Artificial Intelligence ( AI ) software , which can , over a course of time , come up with a SOFTWARE ROBOT
    that can take over the role of the HUMAN listeners !  If you have any doubts , ask Ray Kurzweil  !



    When that happens , this portal may morph into a PPO ( Psychology Process Outsourcing ) !

    The portal will also reserve the rights to use the Audio recordings for offering Voice-to-Voice language
     translation mobile app for the benefit of world-travelers



 #  PROMOTING  THE  SERVICE

     To an extent , the portal may affect the jobs of local Psychologists / Psycho-Analysts who offer low level
     consulting in any country. They will be in danger of being " Bangalored " ! So , it is bound to face resistance
     from those vested / threatened interests !


     But foreign Hospitals / Educational Institutions / NGOs / Medical Colleges , etc could be targeted for promoting


BUSINESS  MODEL

    Business Model will be in the nature of " Sharing Economy " , where those owning / possessing " Idle / Spare /
    Under-utilized " assets / resources , will offer the same to those in need / when in need , for a price

    Eg:

    Millions of private car-owners use their cars for ( may be ) two hours per day . Uber aggregates this spare
    capacity and makes it available to travelers who do not own ( or wish to own ) their own cars

    Both parties benefit . Economy also benefits by fuller utilization of the spare/surplus capacities of millions of
    assets


All in all , I think this is a great opportunity for some Indian Start Up to seize


For an depth idea ( Page Write-ups for web site / User Interfaces ) , look up :




Carpe Diem !

-------------------------------------------------------------------------------------------------------------------------------

25  July  2016


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with regards, 



hemen  parekh
Marol , Mumbai , India
( M ) +91 - 98,67,55,08,08



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