Rohit / Akshay :
The following news appeared in today’s
Business Line
Apparently , Belong too , are working
along the same line as yours
We are in good company !
-----------------------------------------------------------
Laughing at a weird profile or display
pictures of people on their social media sites? Well, a creative image there
could land you a plum job.
Take the case of a marketing expert who
put up a visual of Spiderman hanging up his shorts on a web. His quirky humour
marked him out — and caught a recruiter’s eye.
A tech-based services firm, which was
not initially interested in the candidate for a high-profile job, zeroed in on
him after hiring services start-up Belong provided it with a gist of his
profile.
Another Twitter user once publicly
flayed an e-commerce firm for a faulty payment process. What happened next was
most unusual: he was asked to fix the problem, and then head the division that
handles that process.
Welcome to the new age of hiring, where recruiters sift through your profile
on social media and other online
platforms and blogs and offer you a job — even if you haven’t applied for one!
The process is called Outbound Hiring, which Belong defines as a “personalised, candidate-focussed approach.”
To identify potential candidates, Belong gathers all the publicly available
data from the Internet and
prepares a snapshot of people with a variety of IT skills.
Filtering thousands of applications to
select a handful of candidates, it found, was a waste
of time.
“We have developed a solution where the hunt is narrowed down to a few
candidates,” Vijay Sharma, Co-Founder of the Bengaluru-based Belong,
told BusinessLine.
“We trawl the web and harvest data that is available
publicly on social media platforms,
websites and blogs,” he added. The firm has so far raised $15 million in two rounds from Matrix and
Sequoia.
“We don’t have plans to raise more funds
at this point.
We are planning to increase the employee
base from 80 to 140,” he said.
Cheaper,
easier
He said top IT companies, including
multinational firms, pay up to 30 per cent as fee on each candidate.
For top slots, they are supposed to look
at hundreds of profiles.
Typically, this kind of recruiting
happens for mid-level positions, Sharma said.
But how reliable is a person’s online
persona? Can’t it be faked ?
Vijay Sharma says the chances of faking
a profile are much less online than offline. “If you bluff, you are easily
caught,” he points out.
-----------------------------------------------------------------
With Regards,
hemen
parekh
(
M ) +91 - 98,67,55,08,08
No comments:
Post a Comment