FW: B2B

Nitin,

Almost entire this week , Sanjivani could not attend office since her daughter was hospitalized

Hence , if she manages to resume on Monday , she will be able to send out those promo emails ( to Chambers of Commerce ) , in 14 languages

In the meantime , Kailas is continuing to push out 3000 promo emails DAILY to those 2.27 lakh companies

But , still there are no FRESH registrations  !

To motivate the Corporate Visitors to register , in my last email below , I had suggested that we enable them to select individual companies ( - as opposed to ALL or NONE companies in a given city ) for blasting their messages

I hope you can introduce this soon

One other suggestion :

On top of each page , we have a streamer reading : Welcome  ! E-Commerce Avatar launched on 24 May 2014

Just below that , can you please introduce another streamer , which displays , the names of our existing 364 registered subscribers - appearing one after another ?

Following each Company Name , inside a bracket , also show , City Name and Country Name ( in different colors )

There are many DUPLICATES . Pl ensure to remove these

I have a feeling that when our daily visitors see such a streamer , they will ask themselves :

" If ALL of these companies are comfortable registering and using this web site , then it has got to be useful

It has got to be SAFE for me to use ! "

Psychologists tell us that human brains are hard-wired to " seek safety in crowd " !

And longer the queue in front of a door or a counter or a window , the more people are likely to join - even without bothering to find out , what that Queue is for  !

This ( secretly conducted ) experiment was shown yesterday , on TV show " Brain Games " ( Discovery Science )

How soon can we introduce this additional streamer ?

Remember , on internet , no one knows what will work and what will not  !

Only way to find out is by experimenting  !

hcp

  

From: Hemen Parekh
Sent: Monday, June 02, 2014 8:27 AM
To: 'Nitin Ruge'; 'Shuklendu Baji'
Cc: Kailas Patil; Sanjivani Kadam
Subject: B2B

Nitin,

Promotion :

Last week , Sanjivani sent out promo emails to 7100 Chambers in English ( using G-Mail )

Today , she plans to send out same promos - in 14 local languages - to Chambers in different Countries, using Outlook

Last week , Kailas also sent promo emails to ( may be ) , 6000 Indian Companies ( out of 2.27 lakhs ) using MailKing

He will continue today @ 3,000 / day

I , myself  , sent out , over 300 emails to Italian / French / Chinese companies ( in their local languages ) , using Outlook

I will continue today , for Chinese Companies

Validation  :

Satish showed this to me , last Thursday . I had asked him to upload . I hope he has done . Pl confirm

" Site Statistics " Page :

Pl let me know , when will this be ready , for me to see

E-Mail Databases  :

Pl rush to Kailas

ccAvenue  :

Divyesh has emailed / couriered the Balance Sheet / P-L Account / Bank Statements

Today , I will follow up with ccAvenue

Traffic  :

Still not much . Averages 20 visitors / day , including a few foreign . But no one has registered . I hope Registration Form is working properly . Pl check

Improvements  :

The more I think , the more I am convinced that we need to introduce individual check-boxes for individual companies / Chambers etc

Reason is simple :

A City may have 78 companies listed in it , but a Subscriber wants to select only 23 out of these , in a targeted manner ,

since he knows that only these 23 companies are likely to be interested in products / services offered by him

Why should he pay for 78 emails ?

Of course , we still leave intact , the provision for selecting , " All companies within a given City " , for those who wish

How long , do you think , this will take  ?

I have a feeling that introduction of this ( targeted selection ) feature , will enthuse Visitors to Register

Of course , we will still continue to charge the same Rs 0.2 / email, since , as far as we are concerned , it costs us the same

One " Upside " of introduction of this feature will be that the Subscribers will spend longer time on our site !

When other visitors see this in Feedjit , they will get impressed  !

hcp