Who is watching which product advt ?

Geetha  /  Revathi

In our online database, we are storing each and every job advt that any registered jobseeker ever “ Applies “ – whether online or thru widget

A kind of “ History of Jobs Applied “

By analyzing this history ( eg: frequency of applying for a given Industry / Function / City location / Company Name etc ), we will come to know about the “ Job Preferences “ of each candidate, based on his past behavior

This will “ teach “ our software , what kind of job alerts to deliver to each candidate

Obviously, these will be the jobs which have the highest “ probability “ of being “ Applied “ ( frequency distribution )

Software will be “ self learning “ and will get better and better at “ predicting “

I would like to do the same thing with the “ Product Advts “ being clicked / opened / viewed , by each widget user

If we can, then we know what kind of Product Advts is a particular candidate likely to click open

And serve him those

And increase probability of clicking

But InMobi will not share with us such data

Shuklendu feels that theoretically , it may be possible for widget to email to our server, a copy of that Advt Image

But we cannot “ interpret “ an image !

We need to know  > Company Name  and  > Product/Service Description

Then only we can build-up a “ History of Product Advts Viewed “

Do you have any suggestions ?

Regards

hemen